Bulletin Q4 2025
This edition explores some of the most critical questions shaping the future of Key Account Management: What do Key Accounts really value? How corporate foresight
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This edition explores some of the most critical questions shaping the future of Key Account Management: What do Key Accounts really value? How corporate foresight

In this follow-up to the popular first session (watch the first webinar here), Denise Freier

You’ve got your KAM strategy—but is your system set up for success or headed for
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