With leading experts offering a wide range of experience and research, you are bound to get some vital takeaways from every episode.
In this article, Rafi Habibian explores how organisations can measure KAM success in a way that reflects both strategic impact and day-to-day execution. Moving beyond narrow financial KPIs, the article introduces a balanced approach that
In this article, Denise Freier and Bob Sacco address the most persistent challenge in KAM: internal alignment. Drawing on decades of research and leadership experience, the authors explain why KAM success depends less on individual
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Stay focused and current with the expert knowledge and practitioner experience you’ll find in the AKAM Bulletin. Every two months you’ll get an injection of KAM news, thought-provoking articles and tools/ideas you can utilise.
