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Daniel Svvennsen
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AKAM News
Virtual Meetings: how to promote effective business relationships with key customers
Introducing the next members-only, AKAM webinar Virtual Meetings: how to promote effective business relationships with key customers With Cristina Mariani Alinea Training & Consulting Friday 27th November 12:15-1:00 p.m. CET/11:15-12:00 p.m. GMT Over the last few months, everyone has been thrown into meeting customers via Zoom etc. Most of us would rather be seeing customers face-to-face but,…
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AKAM News
What’s key in searching for the perfect Key Account Manager?
This webinar is open to all. What’s key in searching for the perfect Key Account Manager? Friday 6th November 2020 12:15-1:00 p.m. CET/11:15-12:00 p.m. BST Hosted by: The Association for Key Account Management It’s more important than ever for us to know what businesses want in a key account manager. Gintare’s session at our meeting…
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Uncategorized
AKAMs October Bulletin 📘
I imagine we had all hoped to be in a better situation with the virus by now than we were at the beginning of the

AKAM News
Sharing customer knowledge – a total organisational approach 💻
Sharing Customer Knowledge – a total organisational approach promises to be a snappy, thought-provoking webinar with EMCOR UK’s KAM exponents Steve Dolan and Jeremy Campbell. How do you get a Facilities Management biased business to focus on customers and customer value when the main thrust of the business is on providing services? How do you get…
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Paper
Insight into KAM culture and authority
Sarah Petrelli’s Masters thesis (USI, Lugano) explores some of the less well-defined areas of KAM, which are, nevertheless, critical to key account managers’ success. This

Tools
Negotiating with key accounts: The Power Grid
The Power Grid is a simple and effective way of maintaining focus on ensuring the right strategy and overall approach is used when developing or

KAM research
Comprehensive view of KAM research
Firstly, this illuminating analysis by Internationally renowned Professors Kumar, Sharma and Salo defines the scope of KAM: selection of key or strategic accounts, team structures,

Webinar
Strategic key account plans in practice
Watch the recorded webinar and view the presentation slides of AKAMs Strategic Key Account planning webinar. This webinar was hosted by Geoff Quinn of Pfizer Global and Diana Woodburn AKAM Chairman. The quality – even the existence – of strategic key account plans is patchy even in some of the most forward-looking organisations. Why is…
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