
How to write emails clients actually read
Kim Arnold, Founder, Kim Arnold Consulting and Training
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Kim Arnold, Founder, Kim Arnold Consulting and Training
Alistair Taylor introduces this discussion on what competencies and personal attributes make for high performance in KAM. Capita’s Mike Green and AKAM’s Diana Woodburn see the emphasis shifting from the ‘push’, selling approach towards the ‘pull’ strategy of KAM, requiring more personal attributes like curiosity, emotional intelligence and influencing – and a great deal more.…
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