Daniel Svvennsen, Author at AKAM

Podcasts

The essence of KAM/GAM programme design

Olivier Rivière, Armelle Dupont, and Dominique Coté from the AKAM Board address the core components of designing and implementing a robust Key and Global Account Management (K/GAM) programme. Highlighting the dual role of K/GAM as both a strategic instrument and a specialised operating system, the authors unpack the critical questions around methodology and governance that…

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Podcasts

Building long-term client relationships

Every key account manager says relationships matter—but what really makes them last? Rimma Anelok-Berlaimont, former Account Management Head, uncovers the secrets behind turning good customer connections into powerful, long-term partnerships. Listen now to elevate your client relationships beyond transactions. Or listen to the audio-only version below: With Rimma Anelok-Berlaimont, former Account Management HeadApril 25, 2025…

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Podcasts

Meeting internal and external challenges

Internal barriers often hinder external account success, so how do you break through? Matt McKeever, Global Enterprise Sales Head at Brightmine, joins our KAMversation to reveal practical strategies for overcoming internal silos to win externally. Is your organisation holding itself back? Tune in to unlock the full potential of your key accounts. Or listen to…

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AKAM Workshops & Conferences

AI workshop

AI (artificial intelligence) might not be magic, but it is a game-changer for key account management. In this practical and engaging workshop, Matt Sankary (ShipMoney) and Matt Willkinson (Strivenn) helped participants to explore how AI supports, rather than replaces, key account managers by improving efficiency, insight and personalisation at scale. From crafting the right prompt…

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AKAM Workshops & Conferences

Embracing the silos

Silos are usually seen as the enemy of collaboration, but what if the real challenge is how we work WITH them, not against them? In this insightful session, Dr Hajo Rapp, Head of Strategic Account Management and Sales Excellence at TÜV SÜD, argues that silos, when understood and embraced, can actually strengthen the role of…

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AKAM Workshops & Conferences

Key Account Management in Ecosystems at Siemens

How should you respond when the value chain no longer works the way it used to? When digital transformation, rising customer expectations and increasing market complexity turn your customer relationships into full ecosystems? In this thought-provoking session, Marco Lippuner, Head of Sales Excellence at Siemens, explains why ecosystems are becoming an intrinsic part of KAM.…

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Bulletin

Bulletin Q2 2025

Webinar

Radical collaboration in progressive KAM

What’s radical about collaboration? And what does it have to do with KAM? Expert Professor David Loseby debunks the idea that collaboration is about being ‘agreeable’ and that collaborations with customers are outside the KAM remit. For a start, key account managers need to understand what good ‘radical’ collaboration looks like. That means understanding that…

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Bulletin

Bulletin Q1 2025

Webinar

Organisational behaviour

Key account managers have to navigate their own organisation and their key account’s. Having an awareness of how organisations manage themselves and people within them can make the process a whole lot easier. Company cultures differ, so interpreting and anticipating their impact can help to find alignment. The ways that organisations operate can seem very…

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Daniel Svvennsen

The essence of KAM/GAM programme design

Building long-term client relationships

Meeting internal and external challenges

AI workshop

Embracing the silos

Key Account Management in Ecosystems at Siemens

Bulletin Q2 2025

Radical collaboration in progressive KAM

Bulletin Q1 2025

Organisational behaviour

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