Daniel Svvennsen, Author at AKAM

AKAM Workshops & Conferences

KAM – from value chain interface to ecosystem orchestrator | 2023 Conference

As a key account manager do you think about your customers purely in terms of your contacts with them? That’s no longer enough, particularly in this digitally connected age. Digitization has connected businesses to customers and suppliers and beyond. The network of stakeholders involved in any purchase has expanded into complex business ecosystems which key…

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AKAM Workshops & Conferences

The view from Purchasing | 2023 Annual Conference

Rebecca Barnes was a Purchasing Manager at Phoenix Healthcare Distribution, one of the largest pharmaceutical and medical supplies distributors in Europe. This conversation offers key insights into the world of Procurement: • The best key supplier relationships – what makes them so strong? • The supplier relationships that are less successful and why • How…

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Case Studies

Alignment (i)

Mini cases | Declaring a KAM initiative is one thing, but has your company followed through with what that means, internally as well as externally? What happens if the key account manager doesn’t have the authority the job requires? You’ll probably recognise these two case studies by Dr Beth Rogers, but what should you do?…

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AKAM Workshops & Conferences

Executive sponsors: what and why? | 2023 ANNUAL Conference

Discover how having a strong advocate at the executive level can propel your initiatives forward and open doors to new opportunities. Thiery Josselin’s session, recorded as part of AKAM’s 5th annual conference, unveils the significance of executive sponsorship and explores resource-securing techniques, cross-functional support, and building strong key account relationships. Don’t miss out on this…

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Podcasts

Why KAM fails Pt. 1

In this episode of Talking KAM, Board Members and global KAM consultants Richard Ilsley and Olivier Rivière discuss failure in KAM. Which may initially sound negative but actually addresses fundamental points for success. Sometimes more is learned from what has gone wrong than reiterating the ‘right’ intentions and actions, which may gloss over some of the real issues. May 1, 2023In this…

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Event

External Stakeholder Networks and KAM – beyond the Dyad

How to understand, survive and thrive in today’s business ecosystems

Event

Programme Directors Forum – May

Programme Director Member’s Only

Event

AKAM in person in Lisbon

Multi-presenter meeting + AKAM Technical on Strategic Key Account Planning

Member Resources

Defining key and strategic account management

Join Richard Ilsley and Dominykas Cibulskas as they discuss what key and strategic account management really means. Account management comes in many forms these days. We hear terms like key account management, strategic account management, national account management, and more. To add to this growing list of labels, the emergence of disciplines such as customer…

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Member Resources

Creating KAM value

The value key account managers bring to their employer may be obvious, but is the value they bring to their customer equally clear? The relationship will die if there isn’t enough value for the account, and yet this key element is often overlooked. Dominykas Cibulskas and Richard Illsley talk about what value in KAM means…

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Daniel Svvennsen

KAM – from value chain interface to ecosystem orchestrator | 2023 Conference

The view from Purchasing | 2023 Annual Conference

Alignment (i)

Executive sponsors: what and why? | 2023 ANNUAL Conference

Why KAM fails Pt. 1

External Stakeholder Networks and KAM – beyond the Dyad

Programme Directors Forum – May

AKAM in person in Lisbon

Defining key and strategic account management

Creating KAM value

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