Radical collaboration in progressive KAM

Key account manager competencies and attributes

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What’s radical about collaboration? And what does it have to do with KAM? Expert Professor David Loseby debunks the idea that collaboration is about being ‘agreeable’ and that collaborations with customers are outside the KAM remit. For a start, key account managers need to understand what good ‘radical’ collaboration looks like. That means understanding that…

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Radical collaboration in progressive KAM

Membership Required

To access this resource, please login.

Not a member? Sign up to access this and over 305 other resources, invites to exclusive events, member-only webinars and more!

Want to access this and 305+ other resources?

Access an ever-growing wealth of on-demand KAM materials in our Member Resources Library. Explore nearly 250 items including research papers, practical case studies, diagnostics and tools, podcasts, and videos.

As an AKAM member you'll improve your KAM practices through education and networking. Receive exclusive invites to in-person and online events, have the opportunity to build and certify your skills and access a wealth of knowledge.

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